Quay Australia
Packaging
brand context
Quay Australia is a company that produces stylish, good quality sunglasses. With a passion for music festivals, an Australian couple wanted to make cool and affordable sunglasses for those with a free spirit. They take inspiration from music artists and festival attendees to create unique styles. Each of their sunglasses come in a black soft pouch.
design objective
The new packaging for Quay Australia incorporates the passion for music festivals that started the company. Each package uses various bitmap and halftone textures and iconic figures from different festivals to create a music festival scene. Those purchasing sunglasses get a sneak peak at a music festival experience looking through Quay sunglasses.
